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Philips

Lighting & Building

Philips Lighting are leading the world in the development of innovative lighting solutions for homes, businesses and communities across the world, so their biennial press conference at the huge Lighting and Building Exhibition in Frankfurt is a crucial piece of communication.

We worked with the Philips Communications team and Philips Lighting CEO Rudy Provoost to create a stunning giant screen presentation that made full use of the ‘lightwave’ which was a key feature of their booth.

Using keynote graphics and a heavily image based presentation together with specially commissioned video endorsements from key customers, we delivered  a tightly focussed narrative that differentiated Philips from the competition and portrayed them as the true thought leader in the field.